Perhaps the highest accolade a clothing store could be straight from the horse’s mouth, in this case, the Louis Vuitton guide book, which claims that “This shop is heaven for vintage fans…” What more could you ask for?

What also speaks to Flo’s venerated position in the ever-growing constellation of vintage stores is its clientele: film stars and trend scouts from the fashion world including Stella McCartney and Marc Jacob’s agents and even Helmut Lang himself have been spotted rummaging through Flo’s racks in search of inspiration.

The proprietor, Ingrid Raab has been selling vintage for 30 years now and has more than just an eye for style. Waiting to be acquired by creative fashionistas is some of the finest vintage clothing in the world: from ‘20s flapper dresses and post-war Dior New Look suits to Corregges’ space-age-y creations and unmistakably ‘80s Armani suits. No musty, moth-eaten rags here: everything is in mint condition.Quote_transparent

Img_4061_40x40 Flo_40x40 Flo4_40x40 Img_4066_40x40 Img_4062_40x40 Img_4064_40x40
  • Schleifmühlgasse 15a
  • 1040 Vienna
  • +4315860773
  • Download vCard
  • Mon-Fri, 10:00-18:30; Sat, 10:00-15:30
  • U1 U4 at Karlsplatz; Bus 59A at Schleifmühlgasse; Tram 62 at Paulanergasse; Tram 65 at Paulanergasse
  • Add to my tour.
48.197527 16.364979
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Viennese vintage fashion institution with garments that date from 1910...

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