The internet as a distribution platform for fashion and as a marketing tool for the intensivation of brand engagement is on the rise. The symposium – supported by go international, an initiative of WKO/AWO and BMWFJ – discusses the current state of developments, the advantages and disadvantages as well as the Do’s and Don’ts regarding the sale of luxury items on the internet.

Host: Imran Amed – www.businessoffashion.net
Participants: Sarah Curran – www.my-wardrobe.com (tbc)
Simon Fuller – www.fashionair.com (tbc)
José Neves – www.farfetch.com (tbc)
and more